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Multi-Passionate Customer Profiles: What to Do When ‘ONE Person’ Isn’t Enough

You’re pretty smart, right? You must be; you’re here. So, I’m guessing you get the concept of the customer profile, and you’ve spent some time imagining your ‘one person‘ to improve your marketing....

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How to Write a Blog Post That Wins Your Audience’s Undying Loyalty

This post is a finalist in our Ultimate Guides Contest. Show your support for this, or any of the finalists by commenting, sharing and joining the conversation! You want hordes of screaming fans...

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The Course Builder’s Guide to Learning Management Systems

Post updated by Jessica Glendinning When you’re faced with a choice and there are way too many options, what happens? One of two things: either you freeze and choose nothing, or you make a choice...

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The 14 Best WordPress LMS Plugins for Online Courses

Post updated by  Jessica Glendinning So you’re planning to create an online course. That’s awesome! Quick question: Are you going to use a WordPress LMS (Learning Management System) plugin for that?...

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Multi-Passionate Customer Profiles: What to Do When ‘ONE Person’ Isn’t Enough

You’re pretty smart, right? You must be; you’re here. So, I’m guessing you get the concept of the customer profile, and you’ve spent some time imagining your ‘one person‘ to improve your marketing....

View Article


How to Write a Blog Post That Wins Your Audience’s Undying Loyalty

This post is a finalist in our Ultimate Guides Contest. Show your support for this, or any of the finalists by commenting, sharing and joining the conversation! You want hordes of screaming fans...

View Article
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